Social influencers are rewriting the way we promote goods and services, and it just so happens that the rules to which they play, and post by, are evolving too. So how will the new laws have the potential to affect your business, your influencers, and of course, the most important aspect of your business – your…read more.
The Rise of Brand Influencers
It’s a new term that has taken the marketing world by storm – the social influencer. Find out what influencers actually are, how you can find them, and we dish out our opinion on whether they’re really worth it.
Jack of All Trades – Master of None
As a business owner we wear many hats and the to-do list is endless, so It’s easy to get busy working in your business instead of on your business.
How to create a strong brand identity
Brand identity is a big topic, and to do it full justice would certainly take more than one blog! Here, we explore the key elements of building a strong brand identity, and what you need to do to ensure your company reaches the right people in a competitive marketplace.
How-to: Ensuring a Positive Agency experience
Check out our tips on how to have the best design experience possible with your digital creative agency.
Shark Tank on Raising Capital
It’s one of the most popular Television programs in the world – so what lessons can Shark Tank teach us about trying to raise capital?
The Power and Strategy of Word of Mouth Marketing in the Digital Age
It’s time to explore the power behind word of mouth marketing. How could it work best for your business? You may find that word of mouth is a vital cog in your marketing machine. It’s just up to you to apply the grease.
The Evolution of PR
Public Relations has a long and fascinating history. While the origin of PR is in question, industry experts would agree that the evolution of PR is full of remarkable examples of individuals, businesses, and governments using public relations to disseminate their message to the people.
Six things you’ll learn as a fresh-outta-uni junior designer in a fast-paced marketing agency
One of our designers, Shanan, shares his insights on what you’ll learn as a junior designer in a fast-paced marketing agency (us!).
What to Do in a PR Crisis
No matter how careful and calculated your organisation may be, there’s no way of completely eliminating the possibility of a PR disaster. So, like any other business risk, the possibility should be planned and prepared for in the most comprehensive way possible.