Branding Agency Case Study: Kids Kerfuffle

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Branding Agency Case Study: Kids Kerfuffle

By Samantha Brooks on 28 October, 2015

Kids Kerfuffle is an obstacle course that encourages children to get active, enjoy the outdoors, and have loads of fun! With slip and slides, climbing walls, ball pits, monkey bars, inflatables and heaps of other obstacles to challenge and entertain little adventurers, kids from 6 – 12 years have 30 minutes to go nuts on the course.

Kids Kerfuffle came to us through our partnership with Buzz Marketing, who tasked us with bringing the brand to life, starting with their logo. The brief was to appeal to kids and families and be fresh, fun and vibrant.

The result was a logo that evokes playfulness, activity and fun, using lots of colour to attract attention. The simplicity of the font and the block-colour background were tactfully employed to support the core message and not be too distracting.


Our next project was to design the website. Similar to the logo, the website needed to appeal to kids and families, and evoke fresh and fun vibes, but it also needed to place an emphasis on encouraging kids to enjoy healthy outdoor fun. The website will be launching very soon…stay tuned for updates!

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